Blog

Better understanding social media’s value

Are you confused on just how to measure the value of your company’s social media? Don’t worry about it because you are not alone. While there is a lot of information out there in regards to the subject, it is something that experts still don’t necessarily agree on. This has made it difficult for businesses, […]

Chrome extensions you can’t afford to miss

As of writing, Google Chrome is by far the most widely used web browser on the Internet – and for good reason. It is fast, clean, versatile, and delivers a great browsing experience to its users, regardless of the device they use. But as Chrome becomes more popular, its Web Store has become bloated with […]

5 tips for YouTube marketing

There’s more to social media marketing than using Facebook, Twitter, and LinkedIn. YouTube has rapidly grown from a small video sharing website for amateurs to the largest online video platform in the world. It offers an incredible opportunity for businesses to reach out to their current and potential clients through personalized, engaging videos. Are you […]

Can Google Really Compete with Facebook?

For a corporation as hugely successful as Google, it may seem somewhat surprising that when it comes to instant messaging and chat apps, the company has failed to make much of an impression. But with free apps virtually destroying cell phone companies’ SMS revenue to become the communication method of choice, Google has decided it […]

Don’t let ‘rant’ sites hurt your business

A dissatisfied customer sounding off on a ‘rant’ site about how unhappy they are can have serious ramification when it comes to your company’s online reputation. It is sometimes possible for these negative reviews to end up on the first page of your search results if you’re not careful. However, businesses are not powerless when […]

Google Analytics metrics you need to know

Analytical software is an indispensable tool for any businesses; it helps you understand how well your website is performing and how do you stack up against your competition. Many companies turn to Google Analytics as a means of tracking and monitoring their site’s statistics. But when you’re faced with analyzing so many complicated statistics and […]

Wow them on the web by doing these 3 things

Having a website is no longer enough to be successful. You must have a website that not only presents your company in a positive light but also offers a good experience for users. While this may seem like a time consuming and maybe even expensive process, it’s actually simpler than you may realize. Here are […]

Google’s War on Password Phishing

Google have recently enrolled a number of their users in a trial to road test a new way of logging in to their Google accounts. The method aims to stamp out the increasing amount of phishing attacks, as well as the issues caused by people (who likely include some of your employees) from using passwords […]

Power outages can derail business continuity

Even a single second of downtime at your business can cause a ripple effect that sees operations become unhinged. While most Business Continuity Plans (BCPs) take into account longer power outages, short ones can be just as dangerous to your company. It is important that you and your employees be prepared should a power outage […]

Why Line Is the App of Choice in Iran

It’s possible you take your access to Facebook, Twitter and other social media platforms for granted. Maybe you’ve never thought about what a world without news feeds and constant updates and selfies from your friends and acquaintances is like. While there are moments when we’re all fed up of so-and-so’s latest attention-seeking Facebook status or […]