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The benefits of email automation

Many businesses rely on email marketing campaigns to gather leads and stay in touch with existing customers. To successfully run such campaigns, they must ensure that their emails are relevant and reach the correct audience at the right time. An efficient way to ensure this is to leverage email automation. What is email automation? Email […]

Is it beneficial for employers to track employees’ online activities?

The COVID-19 pandemic pushed many businesses to embrace a work from home setup. However, one of the challenges managers faced was checking the productivity of each employee. Monitoring employees online is a good way of tracking the productivity of a remote workforce. Keep reading to learn more about employee monitoring. What is employee monitoring? Employee […]

Microsoft 365: Which plan is best for your business?

Are you having a hard time choosing which Microsoft 365 plan is right for your business? You are not alone. Many business owners often find it perplexing to choose the ideal plan because of the wide variety of features available. Here’s an overview of the different Microsoft 365 plans to help you decide. Microsoft 365 […]

Optimizing website images for better SEO

Optimizing images before uploading them to your website can have a significant effect on your site’s loading speed and ranking. Unfortunately, many businesses upload unoptimized images to their sites, resulting in a poor user experience. This article will show you the proper way to optimize your website images. What is image optimization? Image optimization is […]

Engaging customers through video content

Video marketing is one of the most efficient and cost-effective ways to reach, engage, and convert potential customers. According to Wyzowl, 80% of marketers say that video content has helped them directly increase sales. That’s because videos are able to communicate messages in a way that text and static images cannot. In this blog post, […]

Why two-factor and two-step authentication matter

Two-factor authentication and two-step authentication are both vital for data security. But what’s the difference between them? Is one authentication process better than the other for your business? In this blog post, we will break down the differences between two-factor authentication and two-step authentication to help you decide which is more suitable for your needs. […]

Keep your iPhone battery alive with these tips

There’s nothing worse than having a low iPhone battery when you’re working remotely without an outlet nearby. Luckily, there are several tips you can use to extend your smartphone’s battery life. Here are six that prove invaluable. 1. Activate Low Power Mode When you switch on Low Power Mode, it automatically adjusts several settings to […]

5 Important steps for safe and successful UC migration to the cloud

Migrating to the cloud is a big decision for any business, but it can be especially daunting when it comes to unified communications (UC) systems. UC is the umbrella term for all the communication technologies used in a business, from voice and video calling to messaging and collaboration tools. When done correctly, migrating UC systems […]

What’s new with MS Excel 2021 for Windows?

Microsoft Excel is a powerhouse in data management and analysis. With each new release, it becomes even more powerful. The latest version, Excel 2021 for Windows, includes many new features and functions that will make your life easier. Here’s how to make the most of them. Features exclusive to Excel 2021 for Microsoft 365 The […]